Adopt What?

Public Relations has a lot of different parts to it, including several theories or processes. Two of these are very similar, those would be the diffusion theory, and the adoption process. Some instances of these theories are thought to be continuous, in an article by Phillip J. Kitchen, he talks about how PR adopted the … More Adopt What?

(PR)esident Eisenhower

The words “public relations” (PR) are pretty self-explanatory. It’s easy to figure out that it has something to do with relating to the public. The deeper you dig into what exactly PR is, the more clear the idea becomes. Before this class started, I thought PR was just how a company presented themselves to the … More (PR)esident Eisenhower